Dive into the archives.

• NOVA FM - Tennis Australia Rich Media Advertising

  Nova FM (with the help of NOW/media) launch their first rich media display advertising on the Nova network as a promotion for Tennis Australia.

  Posted on Oct 06.09 to advertising, digital, digital marketing, rich media   

• NOW/reading - 24/08/09

  Some digital tidbits doing the rounds at NOW/media:

  “Online ad engagment 25 times higher than click rate” - Digital Media
  “Social networking creates new digital divide” - Smart Company
  “For display ads, smaller is better?” - MediaWeek.com
  “Social media engagement proven to improve the bottom line” - Digital Media
  “Sensis e-Business Report August 2009” - Sensis

  Posted on Aug 24.09 to digital, digital marketing, research, social networking   

• BlueScope Steel - Light Weight Construction

  First release for BlueScope Steel, Light Weight Construction promotional minisite in partnership with HIA.

  Posted on Aug 24.09 to advertising, digital, user interface, web development   

• NOW/media becomes SilverStripe CMS partner

   
  NOW/media is proud to announce that it has become the first Australian partner for SilverStripe CMS. 
   
  SilverStripe press release
   
  “The SilverStripe CMS is a flexible open source Content Management System that gives everyone involved in a web project the tools they need to do their jobs.”  For more information, goto: 
   
  SilverStripe.com

  Posted on May 12.09 to content management system, digital, partnerships, web development   

• Google launches own stimulus package

  Today Google Australia announced they are launching their own stimulus package, offering small to medium businesses free search marketing by way of a $75 credit:
   
  We’re giving Australian businesses the opportunity to get $75 of free advertising on Google sites. In these challenging times, advertising on Google sites gives you a cost effective and measurable way [...]

  Posted on Apr 23.09 to charity, digital, digital marketing   

• Top 5 reads for Easter

  How blogs are changing the face of PR - iMedia
  “If marketers want to sucess in this Web 2.0 world, they need to follow their audiences, not the technologies, says Steve Rubel…”
   
  To Tweet or not to Tweet? - Clickz
  “Now that Twitter has entered the mainstream, let’s examine what smart marketers should do about it.  Let’s first [...]

  Posted on Apr 09.09 to advertising, campaign, digital, research, social networking, user interface, web development   

• Your Journey Starts Here - NMIT microsite

  NMIT - Your Journey Starts Here competition microsite just launched today:
  Your Journey Starts Here

  Posted on Mar 27.09 to advertising, campaign, digital, digital marketing, web development   

• Pomegranate - the ultimate all in one device ;)

  Great tongue-firmly-in-cheek campaign site, supposedly introducing the next ‘ultimate-does-it-all’ phone to surpass the iphone.  Explore the features of this wonderful device (”mmmm, Columbian”), then click through to the section on Nova Scotia, Canada ‘the place that has everything’.

  Posted on Mar 04.09 to advertising, campaign, digital   

• Twitter co-founder Evan Williams @ TED

  Posted on Feb 28.09 to digital, research, social networking, user interface   

• Centering on Excellence - CPA Australia

   
  Another fresh mini-site for CPA Australia’s upcoming Centering on Excellence 2009 conferences in Sydney and Brisbane.
  CPA Australia - Centering on Excellence site

  Posted on Feb 26.09 to advertising, campaign, digital, web development