Dive into the archives.
- Next Billion Network by MIT
NBN: Give and Profit from nextlab on Vimeo.
Amazing video from MIT about the next billion consumer of mobile technology from emerging markets.
- NOW/reading - 24/08/09
Some digital tidbits doing the rounds at NOW/media:
“Online ad engagment 25 times higher than click rate” - Digital Media
“Social networking creates new digital divide” - Smart Company
“For display ads, smaller is better?” - MediaWeek.com
“Social media engagement proven to improve the bottom line” - Digital Media
“Sensis e-Business Report August 2009” - Sensis
- “Don’t use social media”
Excellent presentation on utilising social media by digital strategist, Mark Pollard (McCann - Sydney)
MarkPollard.net
- Top 5 reads for Easter
How blogs are changing the face of PR - iMedia
“If marketers want to sucess in this Web 2.0 world, they need to follow their audiences, not the technologies, says Steve Rubel…”
To Tweet or not to Tweet? - Clickz
“Now that Twitter has entered the mainstream, let’s examine what smart marketers should do about it. Let’s first [...]
- Interesting article #1
Industry trends in the downturn: A snapshot from McKinsey
“In times of great uncertainty, an understanding of long-term industry trends can help executives plot robust strategies. This roundup highlights structural issues likely to influence the future performance of four industries: steel, technology, chemicals, and consumer goods.” - Read article (registration required)Interesting article, and from a user-interface [...]
- Blackbook-M design concept for new google phone
Beautiful design concept by Emre Durmus for a ultraslim handset with a slideout keyboard and to run the Android OS (by Google).
- The business of Facebook applications
Interesting video presentation and article on the current state of play in the social media industry. The (relatively unbiased) presentation may be a little dry, but bear with it, as there is some very useful information discussed.
Mashraqi.com
- Spectra visual newsreader by MSNBC
Interesting twist on presenting feed based information in a more visually enticing format.
Spectra
- Convergence & The Digital Agency
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Simple, straight to the point slide show from David Armano (Adaptive Path) regarding the continuing movement towards media convergence and what part the digital agency will need to play.

