Dive into the archives.


  • Interesting article #1

    Industry trends in the downturn: A snapshot from McKinsey
    “In times of great uncertainty, an understanding of long-term industry trends can help executives plot robust strategies. This roundup highlights structural issues likely to influence the future performance of four industries: steel, technology, chemicals, and consumer goods.”  -  Read article (registration required)

    Interesting article, and from a user-interface [...]

  • The business of Facebook applications

    Interesting video presentation and article on the current state of play in the social media industry.  The (relatively unbiased) presentation may be a little dry, but bear with it, as there is some very useful information discussed.
     Mashraqi.com

  • Convergence & The Digital Agency

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    Simple, straight to the point slide show from David Armano (Adaptive Path) regarding the continuing movement towards media convergence and what part the digital agency will need to play.

  • Telco’s push into the social ad-space?

    These telcos are fighting for space courtesy of Yahoo acquiring bebo.com. With Telsta/Foxtel, Vodafone and Virgin Broadband all pitching similar products, they may as well fight it out socially on golden child, bebo.com.
     
    In the random pool of island ads on bebo’s homepage - which telco will win this positional marketing strategy?
     
    Are the teenage demographic really [...]

  • They Rule >> Relationship user interface

     
    Interesting take on social network connections, originally developed in 2001 (redeveloped in 2004).  LinkedIn or LinkME would be great candidates to incorporate this kind of interaction in their user interfaces; so users can ’see’ and manipluate their potential social links.

     Theyrule.net

  • THE END OF ADVERTISING (as we know it)

    A very interesting read, and positive news for the industry. Document goes into to detail on burgeoning digital advertising mediums, as well as the shift (about time) in the traditional advertising mindset, and the adoption of new content delivery channels (ie. Social Networking, UGC, and Mobile content).

    Came across this whilst read Simon Andrews’ digital advertising [...]